Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Why Modularity Is Bigger Than a Design Play
Published 6 days ago • 1 min read
It creates loyalty, revenue, and sustainability, all in ONE move. Two days ago I mentioned Methods — the shoe brand that separates uppers and soles so buyers can replace just one part instead of the whole thing. That’s modularity. And it’s applicable to most product types. Framework’s laptops take the same approach: repairable, swappable components so you never again need to junk an entire machine when one part gives out. Fairphone does it in smartphones, letting users upgrade cameras,...
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