Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Why An Annoying Ad From 1979 Still Lives In My Head
Published 9 days ago • 2 min read
Repetition, rhythm, and annoyingness can encode messages far deeper than we expect. Yesterday a commercial from 1979 popped into in my head. Not a tagline or fragment, but the full script for a Milk Mate chocolate syrup ad, word for word. I wondered if I could possibly be remembering it as well as I felt I was. So I looked it up and watched it, saying the words just ahead of the blond-headed boy on the screen. My memory matched, 100%. Forty-seven years living rent-free somewhere in my head,...
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