Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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When 3D Printing IS the Finished Product
Published 3 days ago • 1 min read
One of my clients launched a new product variant that was almost entirely 3D printed … and it turned out to be the most popular version yet. We called it one-piece PETG construction, not directly saying it was 3D printed except in the detailed specs. No seams. No assembly tolerance issues. Logo embedded right into the body using a second PETG color. At first, there was some trepidation. “Is this professional enough?” “Will customers think we slipped them a prototype?” “Will critics mock us...
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