Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Walmart Wants the Ghost of Your Affection
Published 1 day ago • 1 min read
Familiar characters give Walmart a way to reopen a shopping decision customers may have closed years ago. A couple days ago, I wrote about how Casper suggested Scrooge needed a better mattress. Well, Walmart has decided what he needs is a shopping revelation, delivered by Muppets. I grew up loving them on TV. And now my kids have their own affection for Disney’s version through YouTube, so I got a bang out of Walmart’s two-minute film, A Who Knew Carol. Walton Goggins takes the Scrooge role...
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