Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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The Sharks Put Teeth Into Their Brand
Published 1 day ago • 1 min read
San Jose went and turned a familiar NHL nickname into a spectacle that makes the game-day experience unmistakably its own. My Edmonton Oilers visit San Jose this afternoon, and will have their hands full with or without Sharks superstar Macklin Celebrini on hand. But imagine looking down at your skates and seeing a few great whites circling UNDER the ice. The Sharks have recently added a creepy underwater illusion to their pregame show at SAP Center: Animated sharks swim through rippling...
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