Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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The End Of The Freezer Tube
Published 4 days ago • 1 min read
When a category disappears, it leaves behind memories. And new opportunity. I have piles of memories tied to frozen cylinders of juice. My first lemonade stand. Stirring and stirring in the kitchen or on a picnic table until the icy block finally dissolved. Later, keeping a tube in the freezer for making orange sauce … or just the comfort of knowing fresh-tasting juice was always available. We have not bought one in years. Over a decade, for sure. Now Minute Maid, owned by Coca-Cola, is...
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