Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Reinvention = Faster Decisions
Published about 14 hours ago • 1 min read
The near future will reward products that can act, not simply analyze. I read a recent Kellanova piece predicting that digital transformation is shifting from modernization to reinvention. That framing matters even more than the tech itself. Kellanova is an American multinational consumer packaged goods company spun out of the former Kellogg Company in 2023. It focuses on global snacking, international cereals, plant-based foods and North American frozen breakfast products, with well-known...
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