Make Your Product Grab Their Senses


With endless buzzes, chimes and beeps, haptics can carry meaning — if you let them. If you felt your phone rumble like a Formula One racer from this summer’s F1 haptic movie trailer, you know how powerful touch can be. The subtle vibration synced with the growl of the engines. Like being trackside, you don’t just only the speed, you feel it. That’s the future of tactile storytelling. And it’s bigger than a cool effect. Researchers studying “dark haptics” have shown how vibration patterns can...