Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Electric Semis Are Crossing Over
Published 4 days ago • 1 min read
When the economics flip, adoption becomes the default. China’s logistics sector is moving quickly toward electric heavy trucks, and the signal ain’t environmental positioning. It’s COST. Startups like Windrose Technology are building long-haul electric trucks that can already reach roughly 700 km per charge, with plans for 1,000 km within four years. That closes the last meaningful gap. Range has been the only constraint that kept diesel relevant in this category. As that constraint is...
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