Get unstuck — and leap ahead with fresh, action-oriented insights in one inspiring minute a day! I'm an author, seasoned entrepreneur and sought-after marketing expert, sharing ideas and free advice for creating and marketing stuff people really NEED. Every punchy post brightens your inbox with a thought-provoking cartoon illustration. Author of “I Need That” and host of the Product: Knowledge podcast.
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Did Scrooge Need a Better Mattress?
Published about 20 hours ago • 1 min read
Casper gives a familiar mattress promise a character shoppers already know, right down to his nightcap. I get a kick out of Johnny Depp. Foibles and all, he’s one of our most inventive actors, and I’m looking forward to Ebenezer despite having seen countless regurgitations of the Dickens story I read eons ago. (Check out the trailer.) Casper has a theory about its famously miserable protagonist: maybe ol’ Scrooge only needed a better mattress. Its Paramount partnership runs with “The more you...
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